So… what exactly is an electronic newsletter?

February 16, 2011 by Ant Hodges
Filed under: Email Marketing 

Just like their paper counterparts, electronic newsletters deliver written messages to a list of opt-in subscribers.

The main difference, electronic newsletters transcend paper to only exist on a computer screens.

Some electronic newsletters are delivered only via email while others are delivered only on the web. Most are delivered in some combination of the two.

All of the newsletters delivered through BeyondMail have a web version that can be automatically published to your website when you send it via email. Having both the methods available should suit all your target audiences preferences.

How do you publish an electronic newsletter?

Essentially all you need to do is decide on a topic, name your publication and start writing.

Blogs can back up your newsletters, or indeed provide content if you choose to use your email newsletter as a round- up or summary of recent posts on your blog. When you have your content sorted, you need is a delivery programme – like BeyondMail. One that will manage your subscribers for you. One that will provide you with live real-time stats. One that is easy to use.

To get start it’s easy! Create your FREE account today and get mailing straight away!


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